branding
4 results

Can You Trademark a Cannabis Brand? ‘Stash’ Case Offers Two Answers

Two cannabis retailers were forced to re-evaluate their brands after accusations of trademark infringement. They couldn't have responded more differently.

Survey: More Cannabis Consumers Seek Wellness, Not Intoxication

Research by Miner & Co. finds most brand-conscious consumers, age 25 to 39, use cannabis for self-care and wellness, not just to get high.

Toronto NHL Team Opposes Snoop Dogg’s Trademark Application

Snoop’s logo is by no means alone in its use of a cannabis leaf. So many cannabusinesses use the leaf in their brands, one critic has called industry branding “visually indistinct.”

Willie Nelson’s Cannabis Company is Now Hiring

The country music legend and longtime cannabis advocate is looking to hire five new employees for his fledgling brand, Willie’s Reserve.