Leafly’s team of world-class cannabis experts chose Jealousy, a hybrid strain first introduced in 2019, for its notable trajectory of growth year-over-year, reflecting its widespread popularity amongst consumers and cannabis growers
SEATTLE, WA (December 6, 2022) – Leafly Holdings, Inc. (“Leafly”), one of the world’s leading cannabis discovery marketplaces and resources, today announced Jealousy, a hybrid strain that originates from the influential Southern California market, as the 2022 Leafly Strain of the Year.
Jealousy, a hybrid strain made by industry-leading cannabis breeder Seed Junky Genetics, is a cross of the wildly popular Sherbert with 2018 Leafly Strain of the Year Gelato. Jealousy was brought to market in 2019 by The Minntz, a Cookies and Seed Junky Genetics collaboration brand. The strain flew off the shelves in the influential Southern California market and the strain has seen an upward trajectory since, quickly earning a spot as a Top 100 strain on Leafly’s database of more than 6,000 cataloged cannabis strains.
Now in its 5th year, the Leafly Strain of the Year honors a cannabis strain that demonstrated unparalleled breakthrough market impact among the more than 6,000 strains in the Leafly strain database. Former Leafly Strain of the Year winners Runtz and Dosidos both now rank in the top 10 most popular cannabis strains in America and cannabis aficionados regard Leafly’s Strain of the Year as a kingmaker within the industry.
The velocity and trajectory of Jealousy demonstrates how the modern cannabis consumer is becoming more sophisticated and selective. According to David Downs, Leafly’s California Bureau Chief, purple-colored weed is on trend right now and Jealousy’s flower is dark purple all the way to black, with dapples of bright green.
“If your local dispensary has Jealousy in stock, it's safe to say that they’re savvy to the connoisseur cannabis conversation in the US right now,” said Downs. “Cannabis breeders constantly create new strains to meet evolving consumer trends and future demand. Jealousy’s waves continue to reverberate. More than a dozen new, notable strains crossed with Jealousy capitalize on its lineage and prestige.”
Dominant in the terpene caryophyllene, commonly found in black pepper, cloves, cinnamon and of course, cannabis, Jealousy has a spicy aroma. Reviewers tell Leafly that Jealousy tastes earthy and funky and that the strain helps them feel mentally relaxed but physically energetic.
Advertisers cannot buy a Leafly Strain of the Year. Leafly’s award-winning experts follow emerging strains, analyzing year-over-year changes in strain page views, growth in menu-availability and orders placed.
Other deciding factors include how new or unique a strain is, as well as its pedigree. Leafly’s team scrutinizes the breeder, the strain’s effects, where it fits into the market and how widely available it is in adult-use states.
For additional information on Jealousy, visit here: https://www.leafly.com/news/strains-products/jealousy-2022-leafly-strain-of-the-year
The Strain of the Year selection process requires thoughtful consideration and trend analysis. Each year, Leafly’s team of cannabis experts comb the industry looking for standout strains that demonstrate a velocity that trickles down into consumer demand. Since its inception in 2018, Leafly’s Strain of the Year has proved itself to be a kingmaker for cannabis strains, influencing consumer tastes, preferences and retailer’s wholesale purchasing decisions. Past selections for Leafly’s Strain of the Year include:
2021 - Dosidos
2020 - Runtz
2019 - Wedding Cake
2018 - Gelato